Fanatics Has Everything You Need to Raise Your Game
It's time to take your game to the next level with the best selection of sports apparel in the world. Stadium Talk has teamed up with Fanatics to give you officially licensed sports fan gear and authentic collectibles and memorabilia.
Fanatics has the world’s largest collection of officially licensed sports merchandise. They are the official partner of the NFL, NBA, MLB, NHL, NCAA, NASCAR, and hundreds of professional and collegiate teams. They are fans just like us, and they always put the fan first in everything they do.
Fanatics got started in 1995, then was acquired by businessman Michael Rubin in 2011. Rubin remains the CEO of Fanatics and has taken the company to the next level and beyond. In 2012, Fanatics was valued at $1.5 billion. In 2013, it was $3 billion in 2013. In 2021, it shot up to $21 billion. The current valuation of Fanatics is $31 billion.
They continue to grow and are expected to hit $8 billion in revenue in 2023, according to company estimates reported by CNBC. This is not a surprise to Rubin.
"We’ve been very bullish on the growth of sports. We’ve been very bullish on the NFL," Rubin said in February 2022 during an interview on CNBC after Fanatics acquired 118-year-old lifestyle brand Mitchell & Ness. "People made a big mistake of looking at just the linear TV ratings and not looking at what’s happening from a streaming perspective, what’s happening from a social perspective, where are all the different places you can consume sports media. ... It’s like looking at brick and mortar retail sales without the e-commerce sales is like looking at ratings without, with just one aspect of it. We think when you look at everything that’s happening together, there is so much momentum in sports.
"It’s the most valuable content. Whether it’s the NFL’s content, the NBA’s content, Major League Baseball’s content, hockey’s content. This is content that people really want to consume. ... I think this is going to continue with great momentum.
"We’re very bullish on our merchandise business, trading card business, our entry into online sports betting and iGaming. The great thing for us is all these businesses are working for us together because we have one brand, Fanatics, and a real structural advantage to be able to introduce all these great products today to close to 100 million sports fans.
"But over time, we want billions of sports fans to look at us as a beloved sports brand and give us most of their digital sports shopping."
Fanatics is the ultimate sports apparel and fan gear store. They have jerseys, hats, hoodies, shirts and more. Shop your favorite league. Represent your team. Whether you are old school or new. Hardcore or chill. Fanatics has something for everyone. Anytime. Anywhere. Officially licensed everything.
Whenever you're ready, check out Fanatics and raise your game.
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